Hidden treasure
Meet the people who aren’t taking the waste challenge lying down, as award-winning photographer Gregg Segal gets behind the campaign.
Discover your hidden treasure
Electrifying
Why did Nicola Roberts wear 315 metres of electrical wire to the Fashion Awards 2021?
Meet the star inspiring us all to give unwanted electricals a new lease of life.
Watch this
Humans! Do you know how electricals are recycled?
I am HypnoCat. Gaze into my eyes and I will show you how your old electricals are transformed into shiny new objects.
You will remember everything.
Recycling our old electricals is a win-win
Protecting health and the environment and putting valuable resources back into the economy.
What’s the problem?
Discarded electricals are one of the fastest growing sources of waste – and a big threat to the environment and human health.
Benefits of recycling
Recycling old electricals is better for the planet and your pocket. It means more jobs and saving precious resources.
How recycling works
From your home to your recycling centre to brand new products – the precious materials in old electricals get a new lease of life.
What you can recycle
Anything with a plug, battery or cable can be recycled – and most of the materials in them can be made into new products.
In focus
With the best research and the smartest solutions we’re tackling electrical waste together.
HypnoCat
I am HypnoCat, master persuader and recycling crusader. Gaze into my eyes and you will feel a sudden, overwhelming urge to bag up your old electricals for recycling!
Click here furless friendCash in your old tech
TV’s Kate Thornton and the BBC’s personal finance expert Paul Lewis join the campaign to spell out how you can get a windfall from your unwanted electricals.
Cash in your electricals
DID YOU KNOW?
recycle your electricals news
All
Harold Tillman hails Nicola Roberts dress made from electrical cables
We need this campaign – and we need to know how to recycle, says celebrated entrepreneur Tillman. Fashion guru Harold Tillman…
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Alex Sipa dress ‘shows how beautiful recycling can be’ says Nicola Roberts
Pop star and fashionista Nicola Roberts says the dress made for her from recycled electrical cables demonstrates the potential and…
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Pandora to use only recycled metals in its jewellery
Jewellery giant Pandora says it will stop using mined silver and gold in its jewellery by 2025 and buy only…
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